Salesforce is putting $1 billion into Spain to help local businesses adopt AI
Why it matters
Spanish and southern European companies buying Salesforce get a local AI implementation team in Madrid, so rollout help sits closer to them.
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Could Salesforce's new Madrid AI Implementation Team speed up any rollout or support we currently handle from farther away?
What happened
Salesforce will put $1 billion into Spain across five years, building a new Madrid headquarters and making the city its base for southern EMEA. The site will house an AI Implementation Team to support customers and partners and train local talent.
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Impact on Software & SaaS · Enterprise IT
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